Reflecting on Data Centre World 2024

Reflecting on Data Centre World 2024

The month of March marks the start of Spring, a period of growth and new beginnings, which is why it’s poignant that the annual Data Centre World (DCW) event falls during this time. Across the board, data centre leaders attend the show to discuss new initiatives, developments and trends, breaking new ground and connecting with new potential customers and partners.

Each year we attend as a company, catching up with leaders in the field to hear all about their growth trajectories and how they plan to continue digitally developing. This year, we aimed to have conversations with data centre companies who we haven’t previously heard from – complying with the theme of new beginnings.

One company we spoke to was Lumai, an Oxford University spin-out solving the challenge of how to meet ever-increasing AI data centre performance demand while minimising energy consumption. We had an interesting chat with their Head of Product about the company’s development of an AI processor for the data centre which is using light to enable it to be more energy efficient. It’s initiatives such as these we’re excited to hear about.

Another company we spoke to for the first time was ZutaCore who showcased its HyperCool waterless liquid cooling ASUS servers inside Chatsworth Products’ (CPI) ZetaFrame cabinet system. This technology has supposedly become a key requirement around sustainable AI with HyperCool’s ability to cool up to and beyond 1,500W processors and its heat reuse capabilities. The company also claims to be the only two-phase waterless direct-to-chip solution with in-production deployments today.

The in-person element of such discussions allows for free-flowing conversations, the opportunity to explore new angles which may not have been possible via Zoom, as well as taking a more personable and human approach. We invite speakers to have a chat with us about their passion projects as well as hot topics in the data centre space such as how organisations are helping to build a more sustainable and electrified world, strategies for managing innovation, future roadmaps and how they will continue building the data centres of tomorrow.

What we learned is that AI is integral both now and in the months and years to come, and organisations are adapting their approaches to ensure this technology plays a starring role in their approach to Digital Transformation.  

On the whole, we had a very successful show hearing about how data centre companies are revolutionising and reshaping the future of digital services in the data centre space. Success for us is measured on our ability to shine a spotlight on interesting initiatives as well as innovative breakthroughs and we feel we accomplished just that. We look forward to experiencing what next year’s event has in store!

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